Free-diving world champion Stig Severinsen, also known as “The Man Who Doesn’t Breathe”, is the first person to swim the longest distance under 1 meter of thick ice in extreme cold waters wearing only swimming trunks! Stig’s World Record has sent shock waves across the world, as this super human has succeeded in swimming 250 feet (76 meters) on one single breath of air under the Greenland ice.
Client: Discovery Channel Europe
Ace&Ace developed and co-produced the two-part series “The Man Who Doesn‘t Breathe” for Discovery Channel Europe together with Back2back in London.
The show has been broadcast on TV-channels in 30+ countries around the world, and in the US it was broadcast on National Geographic. A one hour US version of the National Geographic show was available on YouTube for 3 months only, and created 1,7 mio. views in this time, 11.000 likes and 1.913 comments.
The film was also used to brand Discovery Channel UK’s brand new channel that opened in Scandinavia – the Discovery SBS Media.
