Client: Danish Ministry of Foreign Affairs
Ace & Ace developed and produced two films for the Danish Ministry of Foreign Affairs.
One-third of food for human consumption is lost or wasted between the farm and plate each year. This inefficiency has major impacts on the economy, environment and people:
It costs up $940 billion per year in economic losses and it exacerbates food insecurity and malnutrition. Food that is ultimately lost or wasted consumes a quarter of all water used by agriculture annually and requires cropland area the size of China. If food loss & waste were a country, it would be the third largest greenhouse gas emitter on the planet behind China and the United States. Food loss and waste generates an estimated 8 percent of global greenhouse gas emissions. Today, more than 800 million people – one in nine globally – are undernourished. Yet more than 1 billion tons of food never makes it to the table.
The first-ever global standard to consistently measure food loss and waste was launched at the 3GF Summit 2016, Copenhagen, Denmark.
The films can be found on this page: http://3gf.dk/